Since its acquisition of Diegel Creative Coatings in 2018, coatings and colour solutions provider Ferro has continued to align its glass decoration products with many of the world’s iconic drinks and perfumery brands.

Ferro’s connections to these brands have been forged through its close relationships with glass manufacturers and specialist glass decorators such as Dekorglass S.A., based in Dzialdowo, Poland, which has become a longstanding partner for Diegel’s eco-friendly water-based organic coatings.

A specialist in decorating glass bottles using techniques such as screen printing, organic spray coating, hot stamping, acid etching, metallisation and digital printing, Dekorglass has grown rapidly and today has in excess of 1500 employees, decorates more than 170 million bottles per year and sells to 83 countries worldwide. Brand building is important to Dekorglass and it is associated with stand-out glass packaging for brands such as Martell, Johnnie Walker, Polo, Calvin Klein, Boss, Dior, Hennessey, Glen Morangie and Lacoste

Ferro sums up its passion to help build brands with a quotation from Polish brand strategist Grzegorz Kosson: “For as long as a brand can’t discover its true calling, it won’t create a moving story. A story which touches on deep and important truths about life, the world and the consumer.”

www.ferro.com

View Ferro’s presentation in the Virtual Marketplace: www.glassworldwide.co.uk/virtual-marketplace. The full version of the above news has been published in the May/June issue that has been posted globally and is available to read free of charge in the Digital Archive (sponsored by FIC) at https://www.glassworldwide.co.uk/Digital-Issues