EFBW, representing European natural mineral and spring water producers, is the latest international organisation to join Close the Glass Loop, the industry stewardship programme for glass packaging initiated by FEVE. This platform has the objective of achieving a post-consumer glass container collection target of 90% and to ensure that this is recycled into the container glass production loop to come back as a new packaging.

“We are proud to be joining the Close the Glass Loop platform” Patricia Fosselard, EFBW Secretary General confirmed. “Natural mineral waters packed in glass are an important component of our members’ offer to European consumers, especially in the HORECA sector. For decades, natural mineral and spring water producers have led the way, protecting their sources and carefully packaging their product so that it reaches consumers as nature intended.”

According to Ms Fosselard, the packaging used by the industry is fully recyclable and already achieves high recycling rate (76% for glass). “Producers are committed to further improve their environmental performance” she added. “We believe that it is crucial that every bottle is collected, recycled and given a second life. That’s why we support the Close the Glass Loop pledge to achieve a 90% collection target.”

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