Packaging creation at the forefront of virtual reality

The latest version of Verallia’s Virtual Glass packaging creation tool is helping customers to obtain realistic renderings of their projects in record time. The result of a significant R&D effort, this digital tool makes it possible to create and visualise glass packaging filled, labelled and encapsulated with a realism never previously achieved.

At the forefront of virtual reality and 3D computing technologies, Virtual Glass is said to generate

hyper-realistic renderings of unprecedented quality in terms of image definition. These renderings include up to six models and can be used for communication purposes (online catalogue, promotional visuals etc).

Accessible from Verallia's customer portal, it only takes a few clicks to generate a realistic look and feel for a complete package. After choosing a bottle from the catalogue, customers can add the content and/or a cap of their choice and import their own labels. They then visualise their product project, placing it in a neutral or realistic scene and can compare it with another project or an existing product.

Launched in France, Italy, Spain and Portugal, Virtual Glass will soon be available in all countries where Verallia is present.


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